Reshape Your Beliefs and Unlock Your True Potential with Nir Eyal

Internationally Bestselling Author

What if the only thing standing between you and the seemingly impossible…was belief? This is the question posed by bestselling author Nir Eyal in his new work, Beyond Belief.

Most of your limits aren’t physical. They’re psychological. In Beyond Belief, Nir Eyal reveals how the hidden assumptions you carry shape what you see, how you feel, and what you do—and how to replace them with beliefs that unlock your true potential.

Grounded in neuroscience, psychology, and unforgettable case studies, Eyal introduces the Three Powers of Belief: Attention, Anticipation, and Agency. Mastering these powers transforms how you see challenges, feel about the future, and act when it matters most.

You’ll learn how to:

• Spot hidden opportunities and solutions others overlook.
• Reclaim your mood, energy, and confidence by reshaping your beliefs.
• Stay calm, decisive, and in control when life feels uncertain.
• Break free from beliefs that sabotage your health, relationships, and career.
• Push further, last longer, and achieve beyond your limits.

If you’ve ever quit too soon, stalled in your career, or sabotaged your own goals, this book gives you the science and the system to go further than you thought possible.

Surgeries without anesthesia. Placebos that heal. Resilience multiplied 240 times longer. Beyond Belief reveals the science behind these breakthroughs and shows why your limits aren’t fixed—they’re learned. And with the right beliefs, you can achieve breakthrough results.

Register now to learn more about how we can unlock our true potential. 

About the Author: Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and human potential. He previously taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the international bestsellers Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life, which have sold over 1 million copies in more than 30 languages. As an active angel investor, Nir has backed multi-billion-dollar companies that implement his methodologies, including Canva, Kahoot!, and others. In addition to blogging at NirAndFar.com, his writing has been featured in The New York Times and Harvard Business Review, and he is a regular contributor to Psychology Today.